We end the year 2022 with “SWIM ON THE LAND.” It’s another story in our collection that takes you on an exploration and tells a narrative of the journey in an even more profound way. The story is inspired by psychedelic art and the abstraction of light and senses – and is portrayed in IRADAA WEAR’s clothes.
MIND’S JOURNEY “A JOURNEY TO THE HEART OF BEING OURSELVES”
Imagine floating on air, letting your mind wander while your body floats weightlessly – it’s the moment when we realize we are nothing but a speck of dust in the universe. You float without direction. You might be the only person who feels your existence. You might be the only person who understands your soul deep down. “WHEN YOU EXPERIENCE ONE OF YOUR SENSES THROUGH ANOTHER”
The Fall-Winter 2022 collection illuminates the soul that is circulating in your body making you feel like your body is floating on air. It connects with our open eyes and ears.
This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.